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Automated of Web Application Testing
Köszegy, Lukáš ; Rychlý, Marek (referee) ; Kreslíková, Jitka (advisor)
The Master thesis focuses on basic description of the theoretical and practical part of testing, agile development and online shopping. Aim of the paper is to specify requirements for testing scenario of online shopping and subsequently suggest suitable solution for easy integration testing process as a part of the development of online shopping within agile development.
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Marketing trend of e-shops and its impact on profit
Hrabě, David
This diploma focuses on online marketing trends among the Czech e-shops in 2016 and what impact does online marketing have on e-shops profit. The main sources of information to draw a conclusion include consultation with the four agencies, who are responsible for several dozen e-shops, and consultations with the two renowned online marketing specialists. Moreover, data collection was conducted from May to do December 2016. The total number of respondents in the quantitative research was 625 online shoppers and 41 e-shops. In the qualitative research were interviewed 18 e-shops. From the analyzed responses was created and overview on how online marketing trend of Czech e-shops in 2016 looks like and what impact does online marketing have on their profit.
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Selected E-shops and their Websites
PRŮŠOVÁ, Linda
The diploma thesis deals with e-shops and their websites. The aim of this thesis is to evaluate the selected e-shops and their websites, activities of supervisory authorities in this area and creating suggestions for an improvement. The theoretical part explains basic terms connected to e-shops, history, legislation and supervisory authorities related to this area. In the practical part is conducted controlled in-depth interview with the employee of the Czech Trade Inspection. Moreover a questionnaire survey was carried out in order to examine the consumer's experiences with e-shops and their legal awareness. The thesis also contains evaluation of the selected e-shops and their websites and case study containing purchase from one selected e-shop. Based on the obtained information are suggested recommendation for the improvement.
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Automated of Web Application Testing
Köszegy, Lukáš ; Rychlý, Marek (referee) ; Kreslíková, Jitka (advisor)
The Master thesis focuses on basic description of the theoretical and practical part of testing, agile development and online shopping. Aim of the paper is to specify requirements for testing scenario of online shopping and subsequently suggest suitable solution for easy integration testing process as a part of the development of online shopping within agile development.
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